Background in product and brand design at enterprise SaaS. Leads design strategy, brand systems, and the studio's craft standards.
A new senior studio. No account managers. Senior practitioners on every engagement.
Pixescale is a newly founded studio that designs and builds modern websites, then runs the SEO and marketing programs that grow them. We are starting small on purpose — so senior practitioners stay close to every engagement, and so the founders are personally involved from kickoff through launch.
maximum at any time
engagement
— never hourly
every retainer
A small studio, by design.
COMMITMENTS
We stay small so senior practitioners remain on the work — and so the work remains accountable.
Most agencies scale by hiring junior staff and assigning them to client work. We are starting differently. Staying small lets us cap concurrent engagements, keep senior practitioners on every project, and have every contributor on the same weekly call and shared workspace.
- Senior practitioners stay on every engagement, kickoff through launch.
- A maximum of three concurrent engagements.
- Fixed scope and fixed pricing — no hourly billing.
- Documented handovers via recorded walkthroughs.
- Lighthouse score of 90+ required before launch.
- Reporting tied to revenue, not impressions.
- 14-day exit clause on every retainer agreement.
- We decline projects we are not equipped to deliver well.
What working with us actually looks like.
Engagements vary in scope, but the rhythm is consistent. A short discovery, a live build, a careful launch, and an honest handover.
Intro call & fit.
A 30-minute call with a senior practitioner. We discuss objectives, constraints, and whether we are the right studio for the work.
Discovery & scope.
Written brief, audit of the current site or assets, and a fixed-scope proposal with a fixed price. No hourly billing, no surprise invoices.
Design & build, live.
We design directly in production code with weekly previews from week two onward. You see the actual site coming together, not mockups.
Launch & handover.
Lighthouse 90+ verified, accessibility checked, recorded walkthroughs delivered. We hand over the keys cleanly — yours to run if you want.
Optional retainer.
SEO, content, and lifecycle programs that compound. Monthly reporting tied to revenue. 14-day exit clause on every retainer agreement.
What we mean by "pixel-precise."
Operational principles we apply to every engagement — concrete standards, not aspirational language.
Senior practitioners on every engagement.
You work directly with the senior practitioners doing the work — founders, designers, engineers, strategists. No account managers, no intermediaries between you and the team building your site.
Direct access, no middlemen
A maximum of three engagements.
A hard cap on concurrent work allows us to maintain focus and depth on every client, with no queueing between priorities.
Now booking · founding clients
Fixed scope, fixed pricing.
We quote per project with clearly defined deliverables. Scope adjustments are documented and agreed in writing — never billed by the hour.
No hourly billing, no surprise invoices
The website is the deliverable.
We design directly in production code, with weekly previews from week two onward. Mockups serve as reference, not as the final product.
Live previews from week 2
Performance is a requirement.
Every site is required to meet a Lighthouse mobile score of 90 or higher prior to launch. Remediation is included at no additional cost.
Lighthouse 90+ before launch
Reporting tied to revenue.
Monthly reports lead with revenue impact and actionable recommendations, not vanity metrics or impression counts.
Revenue first, vanity metrics never
Started by two people. Still run by them.
Dileep and Pradeep founded Pixescale and are personally on every engagement. One of them is on your first call — and on every weekly thereafter.
Background in engineering across Astro, Nuxt, and Laravel. Leads technical architecture, performance, and the studio's infrastructure standards.
Six disciplines, all in-house, all senior on the work.
Rather than list every person, here is what the studio is actually capable of — the practices we maintain in-house, with senior practitioners on every project we take on.
Design
BRAND · UI · INTERACTIONBrand systems, marketing sites, and product UI. Visual identity, illustration, motion, and interaction design under one roof.
- Brand and identity systems
- Marketing & product UI
- Illustration and motion
Engineering
FRONTEND · BACKEND · INFRAAstro and Nuxt for marketing, Laravel and headless stacks for backends. Performance and accessibility are non-negotiable.
- Astro · Nuxt · Laravel
- Headless commerce
- Edge hosting & CI/CD
SEO
TECHNICAL · CONTENT · LINKSTechnical audits, competitive analysis, and content strategy. We measure success by ranked queries and qualified pipeline, not impressions.
- Technical & structural SEO
- Content strategy
- Competitive analysis
Growth
PAID · LIFECYCLE · CROPerformance marketing and lifecycle email programs that compound. Tested incrementally, reported monthly, tied to revenue.
- Paid acquisition
- Lifecycle & email
- Conversion experimentation
Content
BRAND VOICE · LONG-FORMLanding pages, long-form articles, and brand voice systems. We write the words ourselves — and document the voice so they stay consistent.
- Brand voice & messaging
- Long-form & landing copy
- Journal & editorial
Operations
DELIVERY · SCHEDULING · QAScheduling, scope, QA, and client onboarding. The reason engagements run on time, on budget, and without surprise invoices.
- Engagement scheduling
- Scope & change control
- QA and pre-launch review
The shape of a typical project.
Every engagement is built around senior practitioners from the disciplines the work needs, with the founders personally on every weekly. No account managers, no intermediaries — direct access to the people doing the work, kickoff through launch.
A small senior team around every project. Founders on every weekly.
Engagements are staffed with senior practitioners from the disciplines the work needs — typically two or three contributors, with a founder personally involved on the weekly call.
Pods are sized to the work — a brand refresh runs lighter than a headless commerce build — but the model is the same: senior practitioners doing the work, direct access, no account managers in the middle.
The technologies we work with.
Our most-used platforms and tools. We select the appropriate technology for each engagement rather than defaulting to a single stack.
Interested in joining the studio?
We are staffing the studio carefully as we begin our first engagements. We offer above-market compensation, do not track hours, and operate remote-first.
Discuss your project with the people who will do the work.
A 30-minute introductory call with one of our senior practitioners — no slides, no obligation. We'll discuss your objectives and assess fit.